We offer inspiration and direction so you can capitalize on sensory innovation territories which are not currently owned by competitors.
This rapid sensory mapping tool identifies the sensory positioning for incremental brand growth – for an existing product range, or for product development in a new category.
Our expert FMCG sensory research team will work closely with you to determine the landscape for exploration.
Kick start your product innovation with a clear roadmap for product development, ensuring your next product delivers a differentiated and ownable sensory positioning.
Bring a wider market perspective and competitor product landscape to the fore, right at the start of the process, so you can innovate with confidence.
Harness the power of our global expert sensory panels, in a fast-paced and budget-friendly approach – for maximum efficiency and impact.
If you’re looking for the nuts and bolts:
If you'd like to chat about Sensory Opportunity Mapper, or any of our other tools, check out our team's availability and book in a call at a time that suits you.
If you'd prefer to chat over email, fill out your details below and we'll get back to you as soon as we can.