Full Toolkit

Full Toolkit

Concepts & Ideas

Early Stage Ideas Screener

Prioritize your strongest early stage ideas – clearly and decisively. Move forward with purpose and confidence

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Concept Selector

Confidently screen many concepts using carefully selected criteria

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Concept Evaluator

Our most comprehensive assessment to identify/optimize your concept(s)

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Names/Flavors Screener

Prioritize your strongest names and flavors – clearly and decisively. Move forward with purpose and confidence

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Claims Screener

Confidently prioritize claims with most potential to motivate your consumers

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Concept Creator

Coming soon...

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Concept Accelerator

Coming soon...

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Product

Product Basic

Fast-tracked product assessment with focused central location testing (CLT)

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Product Plus

Our basic product test, enhanced with focused qualitative interviews

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Product Accelerator

Our co-creative approach to fast track product development.

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Sensory Diagnostics

Defines the key sensory attributes of your products or category. Get expert commentary on specifics not easily articulated by consumers. Compare and contrast up to 6 products or prototypes by focusing on differences.

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Sensory Opportunity Mapping

Map the sensory space of a category by illuminating key similarities and differences of up to 20 products

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Sensory Snapshot

Save money and time on more expansive later project stages by ensuring that your product set is optimal - only test prototypes that are sufficiently different to reap useful results.

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Pack

ImPackt

Identify your winning pack designs and screen out the rest – saving money and time on the remaining stages of your pack journey.

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ImPackt Lite

Identify your winning pack designs and screen out the rest – saving money and time on the remaining stages of your pack journey.

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Brand

Brand Tracker

Coming soon...

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Price

Pricing Tools

Coming soon...

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Range

Range Optimizer

Coming soon...

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OmniPlus

OmniPlus

OmniPlus gives you the option to choose up to 12 questions of any type, on any subject – allowing you to understand the attitudes and/or usage preferences of your target consumer.

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Example Outputs